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Growth Partner for Local Businesses Across the US & Canada

Revenue-Focused. Growth Partners.

Websites, SEO & AI Search for Growing Businesses

We build websites ready for SEO and AI search, and run growth systems that turn traffic into paying customers. Fixed pricing, no guesswork, built to scale as you grow.

  • 15+ Years Experience

    Founder-led, hands-on from first call to launch

  • SEO + AEO Specialists

    Built for Google and modern AI search

  • Fixed Pricing

    No hourly billing, scope defined before we start

  • Revenue-Tracked

    Results measured in bookings & sales, not traffic

Our Solutions

Growth Built Around Your Industry

Websites, SEO and AEO shaped around how your customers search and book.

  • E-commerce

    We bring deep, hands-on experience with larger e-commerce stores: the technical SEO and site work that turns search traffic into sales in a competitive, established market. It's not a quick-win space, which is exactly why the foundation matters more than shortcuts.

    See how we help e-commerce brands

  • Wellness & Counselling

    Fill your caseload. We build websites and run SEO and AEO for therapists, counsellors, chiropractors, and wellness practices, so clients find you beyond directory listings like Psychology Today. Built to work with the practice software you already use, like Jane App or SimplePractice.

    See how we help wellness & counselling practices

  • Boutique Fitness

    Keep every class full. We build websites and local SEO systems for yoga, pilates, spin/cycling, and barre-format studios ready to scale memberships and fill every class slot. Built to work with the booking software you already use, like Mindbody or Momence.

    See how we help boutique fitness studios

  • Sports Academies

    Fill your roster and keep it full. For clubs, academies, combat sports gyms, and camps, we build websites parents can actually find on Google and in AI answers, connected to the registration software you already use, like LeagueApps or TeamSnap.

    See how we help sports programs

Your Website Should Be Your Best Salesperson

It works 24/7, never calls in sick, and talks to every customer the moment they're ready. Most websites just sit there. We build yours to do the whole job.

  1. Find the Customers

    SEO puts you in front of people searching on Google, and AEO makes your case when someone asks an AI assistant for a recommendation.

  2. Answer Their Questions

    Clear pages and FAQs handle what a good salesperson would explain: what you offer, what it costs, and why you're the right choice.

  3. Close the Sale

    Booking, checkout, and sign-up flows that make saying yes effortless, on any phone, at any hour.

  4. Follow Up

    Email, reviews, and lead campaigns that bring people back instead of letting them go cold.

  5. Report the Numbers

    A dashboard showing which visits turned into bookings and sales, so you know exactly what your website is earning.

Our Services

How We Work With You

  • Build

    From a full website redesign to migrating an existing site without losing your search rankings, every build is designed around your brand and scoped with a fixed price before we start, so you get enterprise-quality work without an enterprise price tag or timeline.

    • Custom Web Development
    • Website Redesign
    • E-commerce Builds
    • Site Migration
    See Build Services

  • Growth

    We start with a clear picture of where you stand: a free Instant Audit, then a Full Audit that maps exactly what needs to change. From there, ongoing SEO and AEO work keeps you visible on Google and in AI search results, with every deliverable tied to bookings and sales, not traffic.

    • Local SEO
    • AI Search (AEO)
    • Conversion Optimization
    • Paid Ads
    See Growth Services

Fadeaway Labs

MVPs, AI Automation & Custom Software

Fadeaway Labs is where we build for the love of building: MVPs, business automation, custom software, and AI tools set up properly inside your business. If you can picture a system that would save you hours a week, this is where we make it real.

  • From Idea to MVP

  • Business Process Automation

  • Claude & ChatGPT, Set Up for Your Business

  • Custom Apps & Dashboards

Have a Custom Project in Mind?

Let's map the architecture, scope the MVP, and build a roadmap to bring it to life.

Let's Build Your MVP

Our Work

Results We've Delivered

See what we've built for businesses like yours.

  • The redesigned New West Progressives homepage and platform page in browser windows

    New West Progressives

    • Custom Website
    • Growth

    How a rebuilt website became NWP's hardest-working campaign volunteer

    New West Progressives needed a website that could keep up with a civic election campaign. We redesigned it, moved it from Wix to WordPress with no links lost, and now launch new campaign pages every week. Traffic tripled.

    • 3× the traffic of the old site
    • Hundreds of supporter sign-ups
    • Lawn sign requests outran supply
    Read the case study: New West Progressives
  • The rebuilt Echo Storytelling Agency homepage and work portfolio in browser windows

    Echo Storytelling Agency

    • Custom Website
    • Growth

    How Echo's 2010-era website became a modular platform its marketing team runs

    Echo Storytelling Agency had a website built in 2010, and it showed. We rebuilt it as a modern, modular WordPress site their marketing team can run on their own, migrated years of content, and now run their SEO, AEO, landing pages and campaigns.

    • Traffic and conversions up since relaunch
    • A modular site marketing runs on its own
    • Stronger ad results from targeted landing pages
    Read the case study: Echo Storytelling Agency
  • HeartStamp's birthday category page and a personalized card product page in browser windows

    HeartStamp

    • Growth
    • E-commerce

    Building HeartStamp's organic growth engine from the ground up

    HeartStamp is an early-stage startup making personalized greeting cards, printed and mailed or sent digitally. As their go-to-market growth partner, we built the SEO and AEO foundations, organized a fast-growing catalog, and shaped the funnels that turn searchers into buyers.

    • SEO and AEO built in from the start
    • A catalog organized for shoppers and search
    • Organic and conversion funnels across every occasion
    Read the case study: HeartStamp
View Full Portfolio

Why Growing Businesses Choose Fadeaway

  1. Clear Pricing & Deliverable Transparency

    Fixed pricing, defined scope, no guesswork. You'll know exactly what you're getting and what it costs before we start.

  2. Revenue-First

    We track bookings, sales, and customers walking through the door, not traffic or impressions.

  3. Future-Proof

    SEO and AEO built to scale as your business grows, not just launch and fade.

  4. Reliable Growth Partner

    Enterprise-level work, real engineering and real strategy, at small-business-reasonable pricing.

Your Store, Built for AI Search

E-commerce is one of the most competitive spaces in search: established players, deep case-study libraries, years of SEO investment already in place. That's exactly why we treat it as a long-term investment, not a quick fix. We handle the technical SEO and AEO work that gets your store found by Google and by AI shopping assistants, alongside site builds, migrations, and checkout optimization that turn that traffic into sales.

See the E-commerce Approach

Our SEO & AEO Method

Here's exactly how we get you found, on Google and in AI search.

  • Google Business Profile & Map Pack

    We optimize your Google Business Profile so you show up first on the map when local customers search.

  • Neighborhood-Level Content

    Customers search their specific area, not just your city, so we build content targeting the neighborhoods you actually serve.

  • Structured Data for AI Search

    We add the schema markup to your site, like Organization, LocalBusiness, and FAQPage, that AI search tools like ChatGPT and Google's AI Overviews read to decide who to recommend.

  • Review Generation

    We set up automated reminders that make it easy for happy customers to leave a review right after a great experience.

  • Site Performance

    We build every site to load fast for real customers, using the techniques search engines actually reward.

  • Conversion Tracking

    We track which searches turn into a booked appointment or a paid customer, not just which pages get visited.

Frequently Asked Questions

What's included in the free Instant Audit?

A free review of your website's SEO and AEO readiness, performance, site structure, and on-page copy, with clear priorities for what to fix first. It's free, with no obligation to work with us afterward.

What's included in the Full Audit?

A full account and website review, keyword research for your market, an in-depth AEO readiness check, a content strategy foundation, quick wins, and a clear 3 to 6 month action plan. It's a fixed, one-time fee with no hourly billing.

Do you work with the booking system or CRM I already use?

Yes. We don't replace the software you already run your business on. We build your website and growth systems to work with what you have, like Jane App, SimplePractice, Mindbody, Momence, LeagueApps, or TeamSnap, so your team keeps its tools and your customers get a smoother way in.

Do you work with businesses outside Vancouver?

Yes. We're based in Vancouver, BC, and work with clients across Canada and the United States. Everything from audits and strategy calls to builds and launches happens remotely, and we build for how your specific local market searches, wherever your business is.

How long until I see results?

SEO and AEO build over time. Your Full Audit includes a 3 to 6 month action plan, and that's the window where ranking and visibility gains start compounding. Technical fixes and local listing improvements usually show up sooner, and your dashboard tracks bookings and sales the whole way, so you're never guessing.

Ready to Grow?

Start with a free Instant Audit: a clear picture of where you stand, no obligation.

Get Your Free Audit